THE COVE IDENTITY / 01

An odd mind.
A familiar mark.

The artwork, movement, and small details that make our work feel like Oddmind. Ready for your next deck, document, or digital surface.

One repeated DOne deliberate openingRoom for a different perspective

Custom vector lettering. Original proportions. A little space to think.

Get all brand assets ↓

01 / THE ESSENTIALS

Start with the mark.

Use the full wordmark when the name needs to be read. The Cove symbol works where Oddmind is already known.

Wordmark / ink

For light backgrounds. Transparent artwork.

SVG ↓PNG · 2400 px ↓

Wordmark / white

For dark backgrounds. Transparent artwork.

SVG ↓PNG · 2400 px ↓

Cove symbol / ink

For avatars, small signatures, and familiar contexts.

SVG ↓PNG · 1024 px ↓

Cove symbol / white

The same shape, reversed for a darker surface.

SVG ↓PNG · 1024 px ↓

02 / SMALL SPACES

A recognizable corner.

Square avatars include their backgrounds. The pack also includes 32, 180, and 512 px icons in both polarities.

Light avatar · 1024 px ↓Dark avatar · 1024 px ↓Favicon · ICO ↓Touch icon · 180 px ↓

03 / A LITTLE LESS SOLID

Let it find its form.

A heavy drop. A soft splat. A familiar shape. Explore the gel animation, or use the ready-made 2D exports.

INTERACTIVE MOTION

Odd by nature.

Symbol or wordmark. Gel or flat. Give it a nudge.

Open the animation ↗

Motion files

Violet GIFs with baked backgrounds. Both exports and the interactive source are included in the complete pack.

Wordmark GIF ↓Symbol GIF ↓

The interactive animation respects reduced-motion preferences. Keep looping optional and use the static mark when motion would compete with the work.

PATTERN LIBRARY

A different rhythm.

Eleven repeat patterns for apparel, gift wrap, and backgrounds. Quiet microprints, interlocking curves, and occasional letters hidden among the Cove symbols.

Repeating Cove symbols in ink and violet on warm cream

Editable SVG tiles, every colorway, and all three lettering studies.

Explore the patterns ↗

04 / KEEP IT CONSISTENT

Give the idea room.

Download usage notes ↓

Space & scale

Leave at least half the inset D height around the visible artwork. Start at 160 px wide for the wordmark and 24 px for the symbol; check legibility at the actual output size.

Shape & contrast

Keep the original spacing and proportions. Choose ink on light surfaces and white on dark surfaces. Preserve the opening; avoid stretching, added outlines, and shadows.

Type & tone

The logo is custom artwork, supplied without font dependencies. Supporting copy uses Avenir Next with system sans-serif fallbacks. Keep the language clear and the accent restrained.

Ink#171717

White#FFFFFF

Warm paper#F2F0E9

Violet#5141BC

Palette values are for digital use. Agree colour conversion and print proofs with your printer. Fonts are not included in the pack.

READY TO PUT IT TO WORK

One pack. Plenty of possibilities.

Vector and transparent raster logos, square avatars, app icons, usage notes, palette values, and the motion files.

Download all assets ↓